By  on May 24, 2018

The Victoria’s Secret turnaround keeps spinning as the brand continues to search for the right path forward.

When the uber sexy, in-your-face intimates brand started to grow stale,  parent-company L Brands Inc. started to change direction two years ago. It ditched swimwear and apparel, axed the brand’s famous catalogue and switched its promotional approach, cutting back on promotional mailers.

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