By  on April 24, 2018

PARIS — The looming U.S.-China trade war is proving a distraction for the sporting goods industry, forcing companies to rethink their sourcing strategies, Puma chief executive officer Bjørn Gulden said after the brand reported first-quarter results on Tuesday.

Already the sector is facing a number of uncertainties around the U.S. market, he said, citing the sluggish retail scene and the yet-to-be-seen impact of JD Sports acquiring American footwear retailer Finish Line.

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