By  on October 2, 2014

BEIJING — Brands should not rely solely on joint-venture partners in selecting retail locations in China or bank on the notion that opening in prime locations will lead to greater sales, according to a report by SmithStreet Solutions, a Shanghai-based consultancy.

This story first appeared in the October 2, 2014 issue of WWD. Subscribe Today.

To continue reading this article...

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus