By  on October 20, 2017

PARIS — Shares in SMCP, the owner of French contemporary brands Sandro, Maje and Claudie Pierlot, ended their first day of trading on the Paris stock market at 21 euros a share, down 4.5 percent.

The founder and artistic director of Sandro’s men’s wear line Ilan Chétrite; Sandro founder and artistic director Evelyne Chétrite; her sister, the founder and artistic director of Maje Judith Milgrom, and SMCP chief executive officer Daniel Lalonde participated in the opening bell ceremony Friday.

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