LONDON — Pentland Group plc, the retail and brand management group, said Tuesday that Andy Rubin has been promoted to the newly created role of chairman of the brand management division, Pentland Brands.

Andy Long, currently chief operating officer of Pentland Brands, will succeed Rubin as chief executive officer. Both men will assume their new roles from Jan. 1.

Rubin, a member of Pentland Group’s founding family, has been with Pentland Brands for 23 years, the past 16 of which were spent as ceo.

Long has been at Pentland for nine years, following roles at Procter & Gamble and Boots, and became co-president of Speedo in 2006. He has been a member of the Pentland Brands executive team since 2009 and became chief operating officer in 2012.

Stephen Rubin, chairman, Pentland Group plc said the company will produce “record sales and profits in 2014.” He said he is looking forward to more years of global brand building under the leadership of the two Andys.

Pentland Brands plc is a division of Pentland Group plc and is the parent of brands including Speedo, Boxfresh, Ellesse, and Red or Dead. It is also the global licensee for Lacoste Chaussures, Ted Baker footwear and Kickers in the UK.

The Pentland Group retail division comprises the activities of JD Sports Fashion plc, a retailer of branded sportswear, fashion, and outdoor clothing and equipment.Pentland Group also invests in other businesses across a number of different industries.

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