For the second consecutive year, the Look Good Feel Better organization will host a Beauty Editors day, during which 31 beauty editors will pair with beauty brands for a day of personalized services at Saks Fifth Avenue.
This year’s event, which will be held at Saks’ Fifth Avenue flagship store on Aug. 1 from noon until 7 p.m., will offer about 500, 20-minute one-on-one meetings with a beauty editor alongside a beauty brand ambassador. For a $30 donation participants will have a chance to ask for trend, style and beauty advice and receive a mini service and free gift.
“It gives women the chance to ask questions about anything they want, really,” said Louanne Roark, executive director of the Personal Care Products Council Foundation and its charitable organization, the Look Good Feel Better program. “It’s a personal consultation and [we invite women] to come with questions for our editors.”
According to Roark, last year’s debut event generated almost $85,000 for Look Good Feel Better, and at least that much is expected this year, bolstered also by donations from the participating magazines, brands and Saks as well. More than 120 million were also reached via traditional and social media because of the initiative.
“This is an amazing opportunity to bring together the manufacturing and publishing elements of the beauty industry,” said Roarke, adding that Saks was chosen as the venue because of its “strong relationship with the beauty industry.”
The program benefits Look Good Feel Better, which provides people living with cancer with free workshops and support to manage the appearance-related side effects of the disease. Since its conception more than two decades ago, it has served more than 850,000 people with cancer in the U.S. and more than 1.2 million around the world, according to the organization.
Moving forward Roarke said she would like to extend the program and add new features for next year’s event. “We are going to continue growing, expanding and offering more as we go,” she said. “We will look at how to refresh each year, and provide something new.”
To participate in this year’s event, a registration form is available at lookgoodfeelbetter.org/register.
The full list of editors and beauty brands is below:
• Patricia Tortolani, beauty director, and Sophia Panych, associate editor, Allure with Estée Lauder
• Leah Wyar, beauty director, Cosmopolitan with Kiehls
• Milly Almodovar, beauty editor, Cosmo for Latinas with Lancôme
• Eimear Lynch, word of mouth editor, Condé Nast Traveler with Creed
• Sydney Wasserman, market editor, DuJour with Sisley
• Emily Dougherty, beauty and fitness director, Elle with La Mer
• Lora Yoon, market editor, Elle Décor with Jo Malone
• Mikki Taylor, editor at large, Essence with Clinique
• Abbie Kozolchyk, beauty editor, Every Day With Rachael Ray with Penhaligon’s
• Heather Muir, beauty director, Fitness with Trish McEvoy
• Ying Chu, beauty director, Glamour with Chanel
• Alexandra Parnass, beauty director, Bazaar with Dior
• Ilana Blitzer, senior beauty and fashion editor, Health with Clarisonic
• Amy Synnott-D’Annibale, executive editor, InStyle with YSL
• Erica Metzger, beauty director, Ladies’ Home Journal with Ioma
• Jean Godfrey-June, beauty director, Lucky with SK-II
• Erin Flaherty, beauty and health director, Marie Claire with Bobbi Brown
• Genevieve Monsma, beauty director, More with La Prairie
• Christina Han, beauty editor, New York Magazine/TheCut with Burberry
• Valerie Monroe, Beauty Director, Oprah with Clarins
• Pamela Edwards, beauty and style director, People with Kilian
• Holly Carter, beauty director, People Stylewatch with Laura Mercier
• Lisa Whitmore, beauty editor, Redbook with Shiseido
• Elaine D’Farley, beauty director, Self with RéVive
• Amber Kallor, beauty director, Shape with Guerlain
• Elaine Welteroth, beauty and health director, Teen Vogue with Dolce & Gabbana
• Jamie Rosen, beauty director, Town & Country with Clé de Peau
• Gwen Flamberg, beauty director, Us Weekly with Cellcosmet
• SunHee Grinnell, beauty director, Vanity Fair with Nars
• Sarah Brown, beauty director, Laura Regensdorf, beauty writer, Deanna Pai, beauty assistant, Vogue with Armani
• Jane Larkworthy, beauty director, W with Tom Ford