LONDON – Burberry is beefing up its management with two appointments, in human resources and technology.
Leanne Wood will take on the newly created role of chief people and corporate affairs officer, reporting to Burberry chief creative and chief executive officer Christopher Bailey.
Wood, who will join in November and be based in London, will be responsible for corporate affairs and human resources globally. She comes from Diageo, where she served as group human resources director since 2013. Prior to that role, she was the company’s global talent and organization effectiveness director, and had also served as h.r. director for Diageo’s businesses in markets including Southeast Asia, Great Britain, Ireland and Africa.
“Leanne has a global remit with great strategic importance across our business, brand and culture,” said Bailey, adding that Wood’s “strong and diverse background, coupled with her great strategic vision and inspiring leadership and people skills” will be an asset.
Fumbi Chima will also join Burberry next month as chief information officer, reporting to chief operating officer John Smith. The role oversees the technology division, and Burberry said Chima will oversee the forthcoming technology platform upgrades, including SAP.
She joins from Wal-Mart Asia, where she was corporate vice president and cio responsible for aligning e-commerce strategies with technology solutions in the region.
Burberry said she has extensive experience in the technology arena, having held IT and technology positions at American Express and J.P. Morgan. Chima is also a member of the United Nations digital task force, working to address the digital economy in Asia. She also serves on the board of the World Affairs Council and is a member of the International Women’s Forum and the Executive Leadership Council.
Bailey added that Wood and Chima will play “key roles in Burberry’s leadership team as we begin the implementation of our plans for increased customer focus and product and brand development in the coming years.”