Carbon38 has named Helena Kaylin as the brand’s chief merchandising officer, effective immediately.Kaylin was previously global vice president of merchandising for Lululemon Inc. Her experience includes past stints in the activewear sector at Under Armour Inc., Uniqlo Inc., Calvin Klein Underwear and Victoria’s Secret.In her new role at Carbon 38, Kaylin will be in charge of expanding the brand’s private label, technical design and innovation capabilities. She will also lead future growth and long-term strategies for the merchandising and retail departments. She will be based in Los Angeles, and will be a member of the executive team. In her role, Kaylin will work closely with Katie Warner Johnson, cofounder and chief executive officer, to create and execute the strategy and growth plans for the brand.Kaylin called the timing of her joining Carbon 38 as perfect, citing “current retail expansion plans starting with the opening of the Carbon38 Hamptons pop-up this summer, as well as the flagship store opening in Pacific Palisades in the fall.”Johnson said the company has “reached a new phase of growth and visibility, and with Helena’s addition we continue to raise the bar and our sights. Her deep domain expertise and leadership is just the addition we need as we continue on our path to build the next global leader in women’s active fashion.”Carbon38 is an activewear brand targeting the luxury marketplace.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
“This is Paris, my first show. I’m all about democracy. If some kid shows up, flew from New Jersey to just be around, let’s get him a seat.” — @virgilabloh tells WWD’s @jdiderich ahead of his first show for @louisvuitton men’s. (📸: @alfredo_piola ) #wwdmens #virgilabloh #louisvuitton
“Kate Spade was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest. We are dedicated to carrying on her legacy,” said Anna Bakst, brand president and chief executive officer of @katespadeny. The Kate Spade Foundation announced that it will be donating $1 million to suicide prevention and mental health awareness in tribute to the recent death of Kate Spade. Read more on WWD.com. #wwdnews (📷: @chinseephoto)
A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim