LONDON — Farfetch Group has named David Rosenblatt, chief executive officer of 1stdibs, a nonexecutive board member.

Rosenblatt will join the board of the London-based company and his duties will include deciding on strategy, working with the management and using his tech background to help support the company’s growth.

Farfetch and 1stdibs have similar business models and customers, yet a different product offering, and I look forward to working with the company to further its growth,” Rosenblatt said.

Rosenblatt has 25 years’ experience with tech companies. At 1stdibs, Rosenblatt revamped the company from one that operated with an advertising model to an e-commerce marketplace. He was previously the ceo of DoubleClick, an advertising technology vendor. Rosenblatt also serves on the boards of IAC, Narrative Science and Twitter.

“David has a wealth of experience in building global technology-based businesses including DoubleClick and 1stdibs,” José Neves, founder and co-chairman of Farfetch Group. “We’re honored by his appointment and look forward to many years of working with him as we continue to expand our business.”

The Farfetch Group portfolio includes, Farfetch Black & White, Store of the Future and Browns.

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