Having exited in 2020, amidst turbulent times that saw a number of high-profile departures, including artistic director Christina Zeller, he is the second seasoned executive to return since Delvaux was acquired by Compagnie Financière Richemont over the summer.
In September, Jean-Marc Loubier, who led led the rejuvenation and global expansion of Delvaux in the 2010s, returned for a second stint as CEO.
Piraes will head the Brussels-based communications department. His duties will span all press, public relations, events and digital communications. He will also be working in close collaboration with the creative, products, merchandising departments, as well as the leather goods firm’s commercial territories, including e-commerce.
FOR MORE, SEE ALSO: