Dondup Resort 2019

MILAN — Marco Casoni, chief executive officer of Dondup, is exiting the company, which is controlled by private equity fund L Catterton. A successor has not been named.

Casoni joined the Italian brand in the fall of 2016 when Matteo Marzotto took a minority stake in Dondup and became its chairman.

Casoni worked with Marzotto at Valentino when the young entrepreneur was chairman of that luxury company. Casoni was also a partner in Vionnet, which was another Marzotto investment, as well as general director at Marni.

Casoni said he was leaving the Dondup project “in good hands after having headed the transition from a predominantly family-run company to a structured brand, always with great respect and energy, now ready to take on international challenges, both from an organizational and managerial point of view.”

Andrea Ottaviano, managing partner of L Catterton Europe, and Marzotto both praised Casoni’s successful initiatives throughout the relaunch of the brand.

Dondup is based in Fossombrone, in Italy’s Marche region, and relies on a pipeline spanning from washes to finishings.

As reported last month, Dondup has partnered with the well-respected and innovative Italian Candiani mill to create the D/Zero denim fabric, which employs 50 percent less water and 70 percent less chemicals compared with Candiani’s denim, which is already considered innovative in terms of sustainability.

Marzotto has been revising distribution, spearheading a product expansion, bringing the brand’s children’s line in-house, and boosting communication.

Denim is a core business for Dondup, accounting today for 40 percent of sales. Revenues at parent company Arcadia Srl totaled sales of 56.5 million euros last year.

The brand was founded by Manuela Mariotti and Massimo Berloni, who have exited the brand.

Stakes in Dondup were first acquired by the European arm of L Capital in 2009 and then by L Capital Asia in 2015. (L Capital is now part of L Catterton.)