The Estée Lauder Cos. Inc. has promoted Guillaume Jesel to the newly created post of senior vice president and general manager of global corporate innovation, effective March 31.

This story first appeared in the February 7, 2014 issue of WWD. Subscribe Today.

Jesel, who currently serves as senior vice president, global and North America marketing for MAC Cosmetics, will report to Carl Haney, executive vice president, global research and development, corporate product innovation, package development, once he assumes his new role. During Jesel’s transition he will work closely with Daria Myers, senior vice president, global corporate innovation and sustainability. She will remain an adviser to both Jesel and Haney.

“Guillaume’s keen understanding of how innovation drives brand growth, complemented by his strong experience in marketing and branding, makes him ideally suited for this new role,” said Haney. “Additionally, his leadership and close partnership with Daria will ensure we continue to build on our company’s long-standing heritage of innovation and help set the trends in prestige beauty for many years to come.”

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