Jonas Falk has joined Giuseppe Zanotti as its new global PR and marketing director, effective today. This is a new position at the footwear brand, controlled by Vicini SpA. The appointment signals the label’s growing structure and expansion around the world. LVMH Moet Hennessy Louis Vuitton-backed investment funds L Capital Management and L Capital Asia have a 30 percent stake in the company, which marks its 20th anniversary this year. Zanotti was bestowed with the Designer of the Year 2014 Footwear News Achievement Award.
Falk, who hails from Sweden, was previously director of communications and PR at Jil Sander SpA, based in Milan. He joined that company in 2008, after four years at Nina Ricci Srl, where he was communications and PR manager.