PARISKering has appointed former Unilever executive Grita Loebsack as chief executive officer of its luxury couture and leather goods’ emerging brands, giving her responsibility over Alexander McQueen, Balenciaga, Brioni, Christopher Kane, Stella McCartney and Tomas Maier.

The appointment will be effective Sept. 14, the group said in a statement on Monday. Loebsack, a German national, will report directly to François-Henri Pinault, chairman and ceo of Kering, and will be part of the group’s executive committee. The ceos of the six companies in the emerging brands group will report to her.

Previously executive vice-president of global skin care at Unilever, Loebsack will advise brands on their strategic and operational issues, help implement best practice and “reinforce the culture of excellence” across Kering’s luxury activities.

The reorganization follows the appointment of Marco Bizzarri, formerly ceo of Kering’s luxury couture and leather goods division, as ceo of Gucci effective Jan. 1. Pinault, who had taken on the role in the interim, will continue to supervise Gucci as well as retaining responsibility for Bottega Veneta and Saint Laurent.

This means Kering’s management structure will mirror the way its results are reported, with emerging brands grouped into the “other brands” division while the top three brands break out figures separately.

“The expansion of the group’s luxury activities will continue to be carried out with full respect for the autonomy of each brand, which will remain under the operational responsibility of their respective ceos,” Kering said.

A graduate from the London School of Economics, Loebsack holds an MBA from INSEAD. From 1996 to 2012, she worked at L’Oréal, where her functions included general manager of L’Oréal Paris; managing director of L’Oréal, U.K. and Ireland; and global brand president of Vichy.

“I am convinced that her strong, international background will allow us to further develop the brands under her supervision, while identifying and achieving value-creation synergies,” said Pinault.

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