PARIS — Galeries Lafayette Group has appointed former Lancel chief executive officer Marianne Romestain as head of a newly created buying and merchandising department responsible for ready-to-wear, accessories and beauty for the Galeries Lafayette and BHV Marais department store chains, effective immediately.

Romestain, who has 25 years of experience in management, consulting, marketing and communication for companies including Fast Retailing and Cartier, is charged with developing the retailer’s offer to support its digital transformation, strengthening brand partnerships and boosting its private label offer.

Marianne Romestain  Courtesy

“She will work closely with the company’s other departments to offer customers a global, differentiating and omnichannel fashion range,” the group said in a statement.

Romestain reports to Nicolas Houzé, ceo of Galeries Lafayette and BHV Marais, and is a member of the executive committee. The executive had been chairwoman and ceo of Lancel since 2014, and prior to that was ceo of the Gérard Darel Group from 2011 to 2013.

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