LONDON — British jewelry brand Monica Vinader has revealed two new executive appointments, following a strong year of sales.
The brand, which specializes in silver and gold vermeil pieces with semiprecious colored stones, has appointed former Boden chief executive officer Julian Granville as its first chairman. Granville initially joined Boden as finance director in 1997, and has since worked on a number of key projects for the high street retailer, including the launch of its U.S. business.
Erica Allen has been named commercial director. She previously held roles at major e-tailers, including farfetch.com, where she worked as director of international, and Net-a-porter, where she held the role of U.S. product manager. She will assume her new role as of Nov. and report to Monica and Gabriela Vinader, the company’s founder-owners.
Monica Vinader, ceo, pointed out that the new appointments are aimed at driving the company’s international growth.
“The new appointments demonstrate the scale of our ambitions and Julian and Erica’s insights and expertise will be invaluable as we drive Monica Vinader’s growth across the U.S. and beyond,” she said.
The company’s international sales have grown significantly over the past year: In the 12 months to July 2016 they were up 83 percent to 9.5 million pounds, or $14.1 million. They now make up 36 percent of the overall Monica Vinader business. The company also reported an overall sales increase of 33 percent for the year ending July 2016.
Future plans include expanding the label’s international wholesale distribution, as well as its growing network of retail and franchise stores, particularly in Asia and the U.S.
In February, the company raised 20 million pounds, or $28.6 million, to support its continued growth. Investors were Piper, a specialist investor in consumer brands, and Winona Capital Management, a U.S. consumer specialist fund.