Dombrow oversaw all footwear and accessory design at Under Armour. He is credited with leading the design for NBA star Stephen Curry and Carolina Panthers quarterback Cam Newton’s product lines. He also oversaw the Charge RC, Spine and SpeedForm technology launches.
Before working for Under Armour, Dombrow served as a designer at Puma and GBMI, which is now defunct. He also worked at Nike as a designer from 2000 to 2003.
There’s one catch to Dombrow moving back to Nike: Due to his non-compete clause, he won’t begin his job at that company until next year.
His hiring is only one of many moves each brand has made in an attempt to expand or gain market share in the active category. While Nike, which reports its results Tuesday, is significantly larger than Under Armour, both brands’ strategies are beginning to align and sometimes overlap.
Under Armour has an office in Portland, Ore., near Nike’s stomping grounds, but will expand its presence with a 70,000-square-foot office space that’s staffed with key members of its footwear and outdoor divisions.
Meanwhile, last August Nike created an event in the Bahamas for top high school basketball talent that conflicted with Under Armour’s annual Elite 24 in New York City, which also showcases high school basketball players. A handful of players opted out of Under Armour’s event to attend Nike’s.
Both brands are also courting celebrities. Nike partnered with Kevin Hart on the Hustle Hart cross-training sneaker while Under Armour recently released a product collaboration with Dwayne “The Rock” Johnson, who will star opposite Hart in the film “Central Intelligence,” which hits theaters on June 17. Win for both brands.
And last week Nike held the Nike Innovation for Everybody event that showcased a slew of new products along with a new Nike+ app, which will be released this June and focuses on personalization. This is a space Under Armour has also been targeting with its Connected Fitness business. Earlier this year at the Consumer Electronics Show in Las Vegas, Under Armour unveiled a new band, heart-rate monitor, smart scale, smart shoe and a pair of wireless headphones that are all connected to its UA Record App.