Known for crafting the Kardashian’s signature contour looks, Rob Scheppy has been tapped as Tweezerman’s Brush iQ brand ambassador.

Scheppy will partner with Tweezerman to create digital content and educate press and consumers about Brush iQ, a collection of makeup brushes with a patented technology that is said to deliver a uniform application and to perform better than natural animal hair fibers.

“A perfect look begins with the right brushes and tools,” said Scheppy. “I am always confident that I will achieve a flawless application with Tweezerman’s Brush iQ brushes.”

Christine Pascullo, director of marketing at Tweezerman International added, “[Scheppy’s] unmatched talent and ability to educate on trends and application will be a tremendous asset to our brand.”