By  on September 3, 2009

Ben Van de Bunt, a 16-year veteran of Guthy-Renker who was recently named its co-chief executive officer with Kevin Knee, is charged with navigating the modern realities of a diminished economy, increasing consumer reliance on the Web and unceasing globalization to keep the U.S.’s largest infomercial company in its top spot.

This story first appeared in the September 3, 2009 issue of WWD. Subscribe Today.

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