By  on July 30, 2019

New York-based artist Julian Rivera is taking on Walmart and Ellen DeGeneres in a copyright and trademark infringement lawsuit.

The artist alleges that his signature design — a line drawing of a heart that encapsulates the word “love”— is featured prominently in the spring collection of DeGeneres’ EV1 clothing line at Walmart. In a complaint filed in the U.S. District Court Central District of California, Rivera’s legal teams are demanding a jury trial. The filing claims that Walmart and DeGeneres promoted the EV1 collection — including the infringing goods — directly to millions of consumers through their social media accounts. In addition, DeGeneres promoted the goods in question during a segment of her talk show and gave $150 gift cards to guests in her studio audience so that they “can shop the new spring collection.”

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