By
with contributions from Jennifer Weil
 on June 13, 2018

LONDON — L’Oréal said Wednesday it plans to appeal a ruling this week by the British High Court in favor of Olaplex, the American start-up that had originally sued the French giant over its Bond Multiplier product.

The original lawsuit, filed in 2016, claims that L’Oréal’s Smartbond product infringes on their U.K. and the U.S. patent for Olaplex’s Bond Multiplier product, which protects hair during chemical treatments and repairs broken hair bonds.

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