By  on April 22, 2019

Steve Madden and Cult Gaia are wading into the legal trenches over an eternal question in the design wars: Is there an actual intellectual property right at stake?  

The subject is Cult Gaia’s Ark bag, a basket bag with a semicircle base and a skeletal frame of bamboo radiating like spokes on a wheel. Steve Madden sued Cult Gaia last year, trying to get the court to hold that the style is not protected by trade dress and is free for anyone to use. Los Angeles-based Cult Gaia fired back that the brand’s celebrity clientele helped launch the bag into a coveted trend now decidedly associated with its name. It argued Steve Madden’s similar-looking BShipper bag is an imitation, more importantly, one that infringes on its trade dress.

To continue reading this article...

load comments
blog comments powered by Disqus