By  on December 12, 2019

Fit technology isn’t exclusive to design, but rather a large part of the personal experience for consumers. And though much progress has been made through data collection and predictive analytics, new technology company Fit:Match promises an even better match through a process of collecting biometric data and fit preferences from consumers on location.

With many fit technologies for retailers to choose from Haniff Brown, founder and chief executive officer of Fit:Match, said it is a proactive approach that differentiates Fit:Match from the crowd.

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