By  on May 16, 2018

COPENHAGEN — Hennes & Mauritz is setting out to achieve a 100 percent “circular” and renewable business model — an ambitious vision, said the group’s environmental sustainability manager, Cecilia Strömblad Brännsten, who notes it’s too early to have all the answers.

Circular economy was the term of the day across all panels at the Copenhagen Fashion Summit as brands have become increasingly conscious of their environmental impact.

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