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MILLEN’S TALE: Karen Millen has tapped models Caroline de Maigret, Angela Lindvall and Phoebe Collings-James to front the label’s spring 2016 campaign.

It was shot by Yelena Yemchuk and styled by Cathy Kasterine on location in the U.K.’s Cotswolds. The advertisements feature the three models in an apartment in the English countryside. They are wearing floral dresses, a navy jumpsuit and a white dress with lace details.

This is the second edition in a series of portraits taken by Yemchuk.

“We continued to develop the idea of individuality through three diverse personalities that speak to women all over the world,” said chief creative officer Gemma Metheringham. “Dynamic, playful, confident — the next chapter of Karen Millen embodies the idea of expressing uniqueness through personal style.”

The campaign will break later this month, including in the March issues of British Vogue, Elle, Marie Claire and InStyle.

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