By  on August 28, 2018

Actress and model, Kate Upton has joined up with performance wear company, Copper Fit to promote its fall and holiday 2018 collections. Known mainly for its compression sleeves and braces, Upton will be charged with upping the awareness of Copper Fit’s new wellness and recovery-focused collections, which feeds into the brand’s commitment to build up its women’s category.

“Kate personifies our mission of promoting optimal health and wellness,” said Andy Khubani, chief executive officer and founder of Copper Fit’s parent corporation, IDV. This partnership is the latest in line of brands that have tapped Upton to front their marketing campaigns. Upton has previously served as a brand ambassador for the likes of Express and food company, Urban Remedy.

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