By  on July 22, 2016

Launchmetrics is bringing its backroom fashion savvy to Japan.

The company, which helps brands coordinate fashion show RSVPs and track editorial samples, has partnered with Tokyo-based ad agency Futaba Tsushinsha. Through a reseller agreement, Futaba, which specializes in fashion and lifestyle brands and has about 400 clients, will have to access to Launchmetrics’ multiple industry-minded products.

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