Hooking new customers is expensive. So companies are using data analytics to minimize their chances of getting ghosted.
Agency looks to target focused influencers to make a meaningful impression in a landscape that caters to immediate purchasing.
Back-to-school shopping is best saved for tablets — and for weekends, according to marketing platform LiveIntent.
Mulberry is the first brand to work with the computer-generated figure to promote its new Iris bag across China.
The three-year contract makes American Apparel the official printwear partner at select Live Nation venues and festivals.
The winners of grants and mentoring from the charity were announced at a dinner hosted by Megha Mittal in London.
Louis Vuitton, Chanel and Hermès scored the highest rankings among the luxury retailers in the list.
The campaign is marking 10 years in business, promoting wool as natural, safe and renewable.