By  on April 2, 2019

MILAN — Last month, Prada Group chief executive officer Patrizio Bertelli ticked off the investments made over the past two years in technological, industrial and digital development, infrastructure, research, communication and training. On Tuesday, the Italian luxury firm put those words into action, announcing a collaboration with Oracle to support efficiency across Prada’s retail processes.

The collaboration with Oracle Retail Cloud services will help Prada analyze historical data and current market demands across its global network of 634 stores.

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