By  on October 23, 2017

In a complex retail landscape, it’s more important than ever for brands to be aware of how they measure up against the competition. ShareIQ, a platform focused on visual content performance for brands, recently launched a suite of analytics tools — dubbed ShareIQ Competitive Analytics — that aims to offer its customers rich performance analysis.

ShareIQ Competitive Analytics provides brands with insights regarding content performance within their specific industry category — and the information gleaned from these tools stands to extend substantial benefits to marketers. Among them: analysis of engagement with visual content across social media platforms, the benchmarking of comparative brand performance against competitors and customizable histograms that track content performance.

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