By  on December 18, 2019

StockX is bringing its online experience to life through a branding agreement with the Cleveland Cavaliers, the first sports team to partner with the online marketplace.

StockX installed 55-inch iPhone Padzilla kiosks with the company’s app in the home and visiting team locker rooms of Rocket Mortgage FieldHouse, the home of the Cavaliers. Through the Padzillas, the players, coaches and personnel can browse and shop sneakers, watches, handbags and streetwear being sold on StockX like they would on an iPhone or iPad. But if at any time team personnel deem the Padzillas too distracting, they have the ability to shut them off.

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