Let’s hear it for the boys. Men’s wear continues to be an exciting category due to a surge of “fashionable males” who are consuming and experimenting with new trends nearly as fast as women, a new YouGov report said. This male microcosm is deeply active on social media — to discover new looks, no less — and visits physical stores weekly. This segment widens opportunities for retailers and brands to strengthen alternative revenue channels that might have been previously untapped and overlooked until recently.
“A particular segment of men stand out for their fashionable lifestyles and propensity to spend money on clothes. These fashionable, city-dwelling young men make up just one percent of the U.S. population but frequently spend more than $200 on clothes every three months, and two in five say they visit clothing stores weekly,” the report said.
“I’m looking forward to jumping into the creative process and exploring fashion through a different lens,” said actor Michael B. Jordan exclusively to WWD about becoming the first face of @coach ‘s men’s business. Not only will the actor appear in its global ad campaigns, but he will also create a capsule with designer Stuart Vevers. Tap the link in our bio to learn more. #wwdfashion
“The name of the show is GP — giant pockets,” said Karl Lagerfeld pre-show, in his backstage meeting room at @Fendi to Bridget Foley. @Bellahadid was one of the many famous faces who graced the catwalk including @Gigihadid, @Adwoaaboah, and yes, even @Kendalljenner. #wwdfashion
Photographed by Kuba Dabrowski/WWD
“We are obsessed with Fendi and we want to share this obsession,” said CEO Serge Brunschwig to WWD. @Fendi will be releasing a new capsule collection Oct. 16 centered around the Fendi/Fila logo created by Instagram artist @Hey_reilly. Further proving the logo trend isn’t going anywhere. Link in our bio for more details. #wwdfashion