The brand focuses on activewear, training gear and a Scandinavian aesthetic.
The men’s component of the Coach brand, now at $850 million, is on track to hit $1 billion within the next three years.
The undisclosed location will not be a traditional convention hall.
Project, Liberty Fairs, Agenda and WWDMAGIC are among the shows in Las Vegas this week.
The famed fabric, long used in Indian saris and bridal gowns, is now being taken up by designers worldwide as part of a push by the Indian government.
Project, Liberty Fairs and Man were among the fairs that drew buyers to the city last week.