By  on May 2, 2018

After 153 years in business, Carter’s Inc. still has some tricks up its sleeve.

The $3 billion all-American baby and kids brand, founded in 1865 by William Carter, an English immigrant, is extending its size range to include 10 to 14, as part of a strategy to boost its volume by $1 billion over the next five years, with e-commerce expected to drive about 40 percent of that growth.

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