By  on January 31, 2018

DUBAI — Farfetch signed a joint venture agreement Wednesday with Dubai-based Chalhoub Group to set up operations in the Middle East.

The luxury e-commerce platform will launch in Arabic in the first half of 2018 and will open offices in Dubai within a month. “We are hitting the ground running,” said José Neves, chief executive officer of Farfetch, in a phone interview with WWD immediately after signing the agreement. “It’s all about executing and delivering value to these customers.”

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