By  on March 5, 2019

BERLIN — A European project that can trace the provenance of organic cotton in detail using a combination of technologies — including blockchain and spray-on DNA markers — has successfully completed its first phase. The project’s eventual aim is to make the supply chain for organic cotton completely transparent, from farm to cotton gin to end consumer.

Since mid-2018, the Organic Cotton Traceability Pilot has brought together technology companies, retail giants and eco-fashion advocates from as far afield as Germany, Switzerland, France, the Netherlands, the U.S. and India. Kering, Zalando, PVH Corp. and C&A are involved, as is the C&A Foundation and Fashion for Good.

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