By  on October 11, 2017

The Austrian fiber firm Lenzing Group said it launched its new product, Tencel Luxe, at an exclusive event in Paris. Tencel Luxe is a branded lyocell filament that marks a step forward for the company, as it is the first time Lenzing will enter the filament market and the premium segment of the fabrics market.

Tencel Luxe-branded filaments complement noble fibers such as silk, cashmere or wool and offer “superior aesthetics, performance and comfort levels” suited for the premium market. Due to its wood-based origin, Tencel Luxe filaments are naturally breathable and provide exceptional color fastness as well as a silky, smooth hand that allows for a “liquid-like drape” across a wide range of silhouettes, the company said.

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