The apparel business is used to seeing trends come and go. But innovation is no flash in the pan, certainly not for Levi Strauss & Co., whose new approach to denim made an impression at Wired’s 25th anniversary tech summit and festival this weekend.
After 165 years, Levi’s denim proposition went through a radical reinvention, with the introduction of its laser-finishing tech — FLX (short for “future-led execution”) — in February. Wired25 attendees got to see the lasering action close up at its Eureka Innovation Lab in San Francisco this weekend, thanks to a short demo that yielded beautifully finished jeans — designed with artfully designed and placed rips, tears and whiskers — within seconds.
The first retrospective of Dior in the U.S. has landed at the Denver Art Museum — and though the exhibition is a continuation of the 70th-anniversary display that bowed in Paris in 2017, “Christian Dior, Couturier du Rêve,” the DAM show offers an entirely new look at the legacy of the house, and its relationship to the world, writes @leighen .
📸: @jamesfloriophotography #wwdeye
Norwegian musician Anna of the North (a.k.a. Anna Lotterud ) has had a rapid rise in the U.S., thanks to her song “Lovers” which was included in this summer’s Netflix hit “To All The Boys I’ve Loved Before.” Next up, a show at Terminal 5. “I’ve never actually done promo or anything in the U.S. before so it’ll be interesting to see,” she tells @leighen . “Because of the Internet I’ve always had American listeners but never been here [playing music].” 📸: @jilliansollazzo #wwdeye