By  on October 16, 2018

Merri Smith’s love of borrowing from her friends’ closets led to the idea of Tulerie, an app that connects apparel owners with short-term borrowers for luxury apparel items.

In 2016, Smith and her friend Violet Gross began brainstorming fashion ideas and decided on closet-sharing for the peer-to-peer economy. That same year they hired developers to bring Tulerie to life. The app also has a messenger feature that allows women to connect with each other over specific items, such as how they wear it and what they use to accessorize the look.

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