CAVALLI CHARM: Morning TV got a dose of Italian sensuality Thursday when Roberto Cavalli brought a selection of sexy, festive dresses — plus several bottles of his Cavalli Chianti — to “The Martha Stewart Show.” Puffing on a smokeless cigarette before the taping, Cavalli explained the mini-fashion show was all Stewart’s idea. “At the beginning, I expected that I [would] prepare to cook something,” the designer said. “I spent the last two weekends with my Italian chef to prepare a gnocchi with ragu — ragu is one very good tomato meat sauce for the gnocchi, [which is made out of] potato, flour — fantastic! But anyway, Martha changed [her] mind.” On the bright side, “At least now I know how to cook gnocchi,” Cavalli added. “And I will say to Martha today, ‘Invite me again and I will show you the best gnocchi because I have the best cook in Italy.’”

This story first appeared in the December 11, 2009 issue of WWD. Subscribe Today.

Pasta aside, Cavalli was hoping to get to know the domestic diva, who wore one of his blouses (black, with beading and bell sleeves) for the episode. Though he knew Stewart was a fan of the line, he’d never dressed her. “Today is the first time that I meet Martha,” Cavalli said. “I need to know her. I need to know her personality. Sometimes I think that a good designer should be also a therapist because, really, I need to feel what she likes, to make something special for a special woman like her. She is not a normal one.”

And when the cameras started rolling, Stewart did show a special talent for icebreaking, introducing Cavalli to the day’s other guest, “Saturday Night Live” head writer Seth Meyers, with a discussion of what the two had in common. “I’m going to guess — nothing,” quipped Meyers, who then gamely tried to find similarities with the large-living designer. On women, they agreed. But a 140-foot color-changing yacht? (Cavalli brought photos of his.) “I have a pair of jeans that get darker depending on how long I go without washing them,” offered Meyers. Then, despite the early hour, the unlikely trio clinked glasses filled with Cavalli’s wine — a gift for Stewart that came in an animal-print-lined case, with black goblets and snake-shaped corkscrew.

Cavalli’s charm (heavy on flattery and Roberto Benigni-esque elocution), wasn’t lost on Meyers. “He’s very sexy,” the funnyman told Stewart during the pair’s crafting segment. Perhaps it was all a bit much for the prim host, who later said to Meyers, “He should be the focus of a ‘Saturday Night Live’ joke.”

— Nick Axelrod

VOGUE’S BLOGGER SHOOT: Vogue is usually tight-lipped about upcoming features, which is probably why when it decided to shoot a group of bloggers — a segment not known for discretion — it has been said that all were asked to sign confidentially agreements. As it turns out, Tommy Ton of Jak & Jil, Bryanboy, Garance Doré, Face Hunter and Dore’s paramour, Scott Schuman, have been shot for the magazine’s March issue, according to insiders. A spokesman declined to comment.

On his blog, Bryanboy said he was off to New York: “Ughhhh never in my life I’ve been so nervous and since I’m counting the days…like what I said a few weeks ago, gurl, we’re going full throttle. YOU BETTA WERQ.”

Face Hunter wrote on his blog: “It has been difficult to make the choice, but I had to cancel my trip to Cape Town in order to get to New York, where an ‘exciting opportunity’ — that I’m not allowed to reveal at the moment — is offered to me. You will see the result early next year.” And Doré teased in her blog: “#3: How I lost some weight thanks to Anna Wintour. (This one I TOTALLY have to tell you about.)”

— Amy Wicks

GOOGLE’S ACHILLES’ HEEL: Google has forever changed the way advertisers approach traditional media (the company rakes in more than $20 billion a year from ad revenue), but according to Ken Auletta, author of the new book, “Googled: The End of the World as We Know It,” there is one external presence that could stand in the way of an even more prosperous future for the media giant. “Social networks,” noted Auletta, during an interview with Steve Kroft of “60 Minutes” on Wednesday evening during an event produced by Syracuse University and cohosted by the Paley Center for Media. The company tried to buy Twitter last spring, Auletta insisted, adding Google continues to deny being interested in the microblogging site. Auletta also predicted that within two years, YouTube, which is owned by Google, will begin a subscription model for movies that will compete with Netflix. “Half of the video content on the Web is on YouTube,” he noted.

— A.W.


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