Condé Nast has hired Cathy Hoffman Glosser as senior vice president of licensing, a new role.

Glosser, who will report to chief administrative officer Jill Bright, will be tasked with developing and implementing a long-term product and content strategy for the New York-based publisher.

“Our consumers continue to seek out new and exciting ways to experience the Condé Nast brands they are passionate about,” said Bright. “Cathy has spent her career bringing high-quality products to market. She will be a tremendous asset to this business segment.”

Most recently, Glosser served as senior vice president of business development for Iconix Brand Group, where she worked in the entertainment division. Prior to that, the executive worked at Donald Trump’s namesake company, The Trump Organization, as executive vice president of global licensing for over a decade. For Trump, she focused on men’s apparel and accessories, spirits, home products and international, digital and mobile.

Earlier in her career, she served as a licensing consultant at The New York Times, and has held various licensing jobs at Marvel Entertainment and Saban Entertainment.

Like its rivals, Condé Nast — which publishes Vogue, The New Yorker and Vanity Fair — is in the process of looking for new streams of revenue as it works to evolve the business beyond print magazines.