Maurie Perl, Condé Nast’s former public relations guru, is back in the communications business.

Perl has grabbed the reins as senior vice president of communications and marketing at the New York Stem Cell Foundation, and she will report to Susan Solomon, the foundation’s co-founder and chief executive officer.

Perl told WWD that she had been consulting for the foundation, which turns 10-years-old this year, since the winter.

“For me, this was an opportunity to do something different and learn something very new,” Perl said of the new job. “I’ll be working with a new sector of the press. I wanted to challenge myself.”

Perl said she would focus on branding and marketing materials for the foundation and help it build its digital presence. She will also help throw the center’s 10th anniversary gala, which will take place on October 20th at Moynihan Station in Midtown New York.

Prior to joining NYSCF, Perl worked for over 20 years at Condé Nast in several positions, most notably for 13 years as senior vice president, chief communications officer and spokesperson where she oversaw overall communications for the company. Perl began her Condé Nast career at Vanity Fair and The New Yorker.

Before that, Perl held various communications jobs at E! Entertainment Television, ABC News and Warner-Amex Satellite Entertainment Company. She has represented a host of individual clients including Barbara Walters, Peter Jennings, Richard Avedon, Tina Brown Katie Couric and Condé Nast owners, the Newhouse family.