Peter W. Kaplan, former editor of The New York Observer, was named Wednesday as editorial director of the Fairchild Fashion Group.

Since departing the weekly Observer in 2009 after 15 years, Kaplan has been editorial creative director at Condé Nast Traveler.

This story first appeared in the July 15, 2010 issue of WWD. Subscribe Today.

Kaplan will have editorial oversight of WWD,, Footwear News, Menswear, Fairchild Summits, Fairchild Books and trade shows. The appointment is effective Aug. 2.

“I am honored to join Fairchild — the great global voice of fashion, retail, style and media reporting — as WWD celebrates its 100th birthday and turns its amazing heritage to the digital age,” Kaplan said. “I’m really looking forward to working with WWD’s editor in chief Ed Nardoza and the editorial teams in making the second Fairchild century as full of journalistic pop as its first.”

Kaplan will report to Gina Sanders, president and chief executive officer of the Fairchild Fashion Group.

“Peter is a distinguished journalist who has a true passion for newspapers and new media,” Sanders said. “Given the rapid evolution of business and new technologies, his experience will be invaluable as we position the Fairchild properties for the future.”

Fairchild Fashion Group’s current chairman and editorial director, Patrick McCarthy, will leave the company at yearend and remain as chairman until his departure.

Kaplan worked as an editor at New Times magazine and Esquire, and was a Style section correspondent for The Washington Post. From 1984 to 1985, he was a culture reporter for The New York Times. Kaplan was executive editor of Manhattan, inc., and later was its editorial director under Clay Felker.

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