The operation, which is valued at $14.25 million, was finalized between Basic Net-controlled TOS Srl and the American group Wolverine World Wide Inc., which is listed on the New York Stock Exchange.
“Sebago is an ideal brand for Basic Net: classic, iconic, sporty and renowned worldwide,” said Basic Net Group founder and chairman Marco Boglione in a statement. “This is a wonderful opportunity for the Basic Net’s network of distribution licensees and sourcing centers.”
Basic Net’s investment was supported by a 13 million euro loan by Florence-based investment bank MPS Capital Services Banca per le Imprese.
Sebago’s new owner and Wolverine also signed a collaboration agreement valid though December meant to better assist the brand’s international clients during the transition period.
Basic Net closed 2016 with net profits of 10.3 million euros and an EBIDTA of 21.5 million euros, down 32.8 percent compared to 2015.