Renzo Rosso

MILAN — Renzo Rosso’s family investment company Red Circle has invested in Italian high-end eyewear firm Retrosuperfuture.

The investment vehicle has acquired 51 percent of the company, which was founded in 2007 by Daniel Beckerman. Financial details were not disclosed.

Retrosuperfuture, which distributes its sunglasses and optical frames in 200 countries, developed a range of collaborations over the years with high-end labels including Off-White, Gosha Rubchinskiy, Paco Rabanne, APC, Carhartt and Vans.

Beyoncé, Rihanna, Lady Gaga, Nicki Minaj, Dua Lipa, Kanye West, Cristiano Ronaldo and Yoko Ono are also among fans of the brand.

Retrosuperfuture X One Block Down sunglasses

Retrosuperfuture x One Block Down sunglasses.  francescodicecca

Retrosuperfuture, which operates stores in New York and Los Angeles, ended 2018 with revenues of 5.5 million euros.

Red Circle’s investments include digital start-up incubator H-Farm and Depop, the peer-to-peer social shopping app. It has also invested in organic food in 2013 by acquiring a stake in EcorNaturaSì, Italy’s biggest producer and distributor of biodynamic, natural products.

In addition, Red Circle acquired a minority stake in Tomorrow London Holding and in February 2018 invested in Ubooker Worldwide Ltd., an app and a web site launched by models Diana Gaertner and Claudia Wagner that allows clients to choose professional models and where models can gain exposure, control their rates and schedules directly and be selected for jobs anywhere in the world.

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