Milan’s Galleria Vittorio Emanuele II.

Hugo Boss has secured the winning bid at an auction for a space located in Milan’s shopping arcade Galleria Vittorio Emanuele II and covering around 10,294 square feet.

The fashion brand will pay an annual rent of about $3.8 million for the five-story venue, which will feature three windows on the arcade’s main arm leading to Piazza Duomo, the square home to the city’s historical cathedral.

The store, which is occupied by a bar and the National Polygraph Institute and Mint, will carry the brand’s men’s and women’s ready-to-wear ad accessories collections, as well as an area dedicated to made-to-measure. The last floor will host an art gallery showcasing works by the winners of the Hugo Boss Prize, along with a lounge area.

According to a statement released by Milan’s municipality, the project presented by Hugo Boss is focused on respecting the space’s original look through the restoration of the internal areas.

The store is expected to open in 2017. The current tenants’ contracts expire at the end of next year.

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