By  on May 21, 2019

TORONTO — Since its inception in 1980, Canadian retailer Addition Elle has made its sole pursuit style that is not limited by size. Now the plus-size firm is expanding on that message, embarking on a brand revamp and today revealing the appointment of Canada’s Andy Thê-Anh as its new design director.

The addition, according to Addition and Penningtons Group president Jonathon Fitzgerald, is just what the company needs as it moves forward with plans to break more industry barriers, strengthen its message of fashion inclusivity, and modernize the brand and its stores across Canada.

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