Alison Loehnis has been promoted to president of the Net-a-porter Group, effective Monday, WWD has learned.
Loehnis joined Net-a-porter.com as vice president of sales and marketing in 2007, becoming president of Net-a-porter.com in 2011. In her new role, she will report directly to chief executive officer Federico Marchetti.
Loehnis will be responsible for Net-a-porter.com, MrPorter.com, TheOutnet.com and Porter magazine.
Yoox Net-a-porter Group, the new company formed by Yoox and Net-a-porter, is to debut on the Italian Stock Exchange on Monday. Yoox Group’s shares closed up 4.78 percent to 28.06 euros, or $31.46 at current exchange, on Friday. Trading of YNAP will begin at this price.