Bergdorf Goodman has fallen hard for Peru.
The retailer has dedicated three windows along Fifth Avenue to the South American country. Fashion in its BG magazine was photographed in Lima and Cusco, and the BG restaurant is featuring Peruvian standards such as ceviche clasico, arroz con pato and alfajor, a soft butter cookie with a caramel-like filling.
“We’re attempting to capture the spectacle of one of the grandest places on earth, Machu Picchu in the Cusco region of Peru,” said David Hoey, senior director of visual presentation. “This World Heritage Site has inspired us to create a series of diorama-like settings as a backdrop for some amazing fashion from the spring collections. We were particularly inspired by a set of vintage postcards that depict Machu Picchu in a very dreamlike way. Consequently, we emphasized the heights, the mystery and the awesome natural wonder of this place.”
The windows, which are studies in black and white, have a stark beauty. In one, craggy mountains rise behind Machu Pichu, which is also known as the Lost City of the Incas and believed to have been built around 1450. A mannequin in the foreground wears a dress by Simone Rocha and Gianvito Rossi shoes. A white Prada Python Eyes Inside handbag, levitated by a pair of white wings, hovers in the sky. In another window, a mannequin wearing a black-and-white striped Thierry Mugler dress and Dior shoes, shares the stage with a fluffy alpaca.
The windows will be on display until March 22.