NEW YORK — Some companies donate excess inventory, but Seventh Avenue’s Bernardo Fashions is in the midst of manufacturing 900 women’s drawstring pants for donation to the nonprofit Fashion Delivers for victims of Hurricane Katrina.
“We’re a family-oriented company and wanted to help all of the families displaced by the hurricane. The effect of this disaster was so tremendous, we all began discussing what sort of help we could offer,” said Stuart Pollack, Bernardo’s president, in a statement explaining the decision to manufacture apparel specifically for the victims.
Bernardo works with factories overseas, some of which were affected by the tsunami last December. The company back then made a donation to help families in Sri Lanka rebuild their homes.
The Warnaco Group last week also announced multiple contributions to support the hurricane relief efforts. It has contributed men’s and women’s apparel, with an original retail value near $1.3 million, to Gifts in Kind International. And, as a result of a matched giving program by its employees, has donated $150,000 to the American Red Cross. In addition, the company’s swimwear group raised more than $50,000 in conjunction with the California Apparel Foundation.
“I am exceedingly proud of the outpouring of support by all our employees, a reflection of the humanitarian spirit of our organization,” said Joe Gromek, Warnaco’s president and chief executive officer, in a statement.